Marketing Video Production
One shoot.
A full content system.
Global Video Pros produces marketing videos that are planned as a system: one production yields a hero film, product explainers, testimonials, paid-social ads, and vertical edits for every channel. Short-form pieces start at $750; campaign packages start at $2,500.
Video planned around
the funnel.
Marketing video production is video made to move a specific number: awareness, consideration, demo requests, sign-ups, or sales. That changes how it is planned. Before anyone picks up a camera we agree what the viewer should do next, which channels the video will run on, and which versions each channel needs.
The result is a content system rather than a single video. A master story is shot with every cutdown in mind, so the same production day delivers a hero film, short product explainers, customer proof, paid-social variants with different hooks, vertical edits, and stills. The cost per usable asset falls, and the look stays consistent from your homepage to your TikTok feed.
Global Video Pros plans, shoots, and edits marketing video for brands across South Florida and nationwide, and can add AI b-roll, AI product visuals, or AI-localized versions to any campaign.
What one production can yield
- A 60–120 second hero or launch film
- Product and feature explainers
- Customer or team testimonials
- Paid-social ads with several hooks
- Vertical edits for Reels, Shorts, and TikTok
- Stills and thumbnails for every placement
Marketing video
for every job.
Product videos
Show what the product does, how it looks, and why it is better, for product pages, marketplaces, and ads.
Explainer videos
Live-action, motion-graphics, or hybrid explainers that make a complex offer simple in under two minutes.
Launch films
A hero film and supporting cutdowns that carry a launch from announcement to the last retargeting ad.
Testimonials and case studies
Real customers telling real stories, interviewed and filmed so the proof feels earned, not scripted.
Social series
Recurring formats your team can publish weekly, batch-produced so the channel never goes quiet.
Paid ads
Performance creative with several hooks, offers, and lengths so your media team can test and scale winners.
Built for where
it will run.
| Channel | Aspect ratios | Typical lengths | What matters most |
|---|---|---|---|
| YouTube | 16:9, 9:16 for Shorts | :06 bumper to 2–3 min | Brand in the first 5 seconds; strong thumbnail |
| CTV / OTT | 16:9 | :15 and :30 | Broadcast-grade finish; non-skippable pacing |
| 1:1, 4:5, 16:9 | :15 to :90 | Captions on; clear business value early | |
| Meta (Facebook, Instagram) | 4:5, 9:16, 1:1 | :06 to :30 | Sound-off design; hook in the first second |
| TikTok | 9:16 | :09 to :34 | Native feel; creator-style framing and pace |
Platform specs change; we confirm current requirements for each placement before we edit. For full commercials made for paid media, see commercial production.
From goal to
a full library.
Plan the system
Goal, audience, offer, channels, and a deliverables list for every placement before the shoot.
Script & shot list
A master script plus coverage planned for each cutdown, vertical frame, and still.
Produce
A senior crew captures the hero story, product details, interviews, and vertical content in one plan.
Edit & version
We cut the master, then every channel version with captions, hooks, and end cards.
Know what each
video did.
A marketing video should be judged by the job it was given. Before production we agree one primary metric for each asset, such as view-through rate for a pre-roll ad, click-through for a paid-social variant, or demo requests from a product page, and we plan versions so your team can compare them fairly.
After launch, those numbers tell you which hooks, lengths, and offers to scale and which to retire, and the next round of edits starts from evidence rather than taste.
- One primary metric agreed per asset
- Hook and length variants built for testing
- Clean naming so results map to versions
- Recut recommendations from performance data
More versions,
same shoot.
Generative AI can extend a marketing shoot without another production day: AI b-roll and product visuals to fill gaps, new backgrounds for seasonal variants, and translated versions for new markets. Learn more about AI video production and AI video localization.
- AI b-roll and environments
- Product visuals from your product files
- Seasonal and offer variants
- Translated and lip-synced versions
A product hero shot,
ready to version.
This clip from our reel shows a hero product shot of a device floating above a pedestal on a neon set, the kind of visual that anchors a launch film and then reappears across a dozen cutdowns.
Because the shot is built once and reused, every ad, explainer, and social edit in the campaign carries the same premium product look.
What it costs.
Social and short-form marketing videos start with the Starter package at $750. Campaign packages, where one production is planned into a full set of channel assets, start with the Middle package at $2,500.
A focused short-form or social piece with a tight scope and quick turnaround.
REQUEST A QUOTE →A hero video plus a set of channel cutdowns, explainers, or ads from one plan.
REQUEST A QUOTE →Every project is quoted after a short discovery call. See full pricing and packages.
Straight answers.
01How much does a marketing video cost?
02How many videos can we get from one shoot?
03What is the difference between a marketing video and a commercial?
04Do you write the scripts?
05Can you produce video in the formats each platform needs?
06Can you help with ongoing monthly content?
Tell us the goal.
We’ll plan the system.
Share the launch, the channels, and the deadline. A GVP producer will come back with a deliverables plan and a quote.